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DESIGN | COPYWRITING
This project felt like the lovechild of two things I love: travel and design.
The Puerto Rico Board of Travel & Tourism knew they could generate extra money by selling travel posters at their information posts throughout San Juan – but the majority of visitors come either by plane or cruise ship, making it difficult to pack a poster and lug it back home.
Along with providing a slate of six limited-edition, vintage-style posters, I helped them develop a process that allowed their patrons to pay for their poster and have it on their doorstep when they arrived home.
No packing, no wrinkles, no problem. The line will launch in early-2020 throughout San Juan.